This is the first step to take stock of the online reputation of your brand and website. Using professional tools we collect all high impact instances where your brand name or website is mentioned. We use tools like Feedster, Blog Pulse, and Technorati. In addition, Google and yahoo alerts, RSSS feeds, social networks etc. are also used.

Multiple monitoring tools across channels.

Detailed mapping of reviews.

Multi-pronged strategy to tackle negative posts.